Building brands with content that connects.

Expert in B2B and B2C brand thinking, copywriting, PR and much more

welcome

Inspired content.
Big brand experience.

Say the right things in the right way, and more customers will say YES.

It can be tricky getting your message across, especially when you’re spinning lots of plates! Why not get it done, brilliantly without the stress?

Whether your business is complex or simple, I know how to uncover often hidden brand strengths. Benefit from my track record of helping global brands and SMEs connect more effectively. Adept at business-led marketing strategy, internal communications and PR; as well as writing all the multichannel content your brand will ever need to connect.

Maybe you are looking to grow with transformed marketing communications, or just want to take it one step at a time, I guarantee my flexible B2B & B2C freelance marketing expertise and copywriting will hit the spot.

SERVICES

What I do for you

I build stronger brands with content that connects. Making life easier with flexible freelance brand and copywriting expertise, proven to get results.

Work with me on either a project or monthly retainer basis, for digital, social, and traditional marketing communications delivered with insight, inspiration, and industry.

Branding

Uncovering your real brand value with outstanding branding expertise and business insight.

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Content and Copywriting

Turning thoughts into engaging words through B2B copywriting with the inside track.

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Internal Communications

Bringing your brand vision home with the experience to win the hearts and minds of your people.

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Public Relations

Building the winning reputation using PR and media relations for brand recognition and connection.

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Websites

Making an impression to last with market-leading web design and spot-on SEO web copy.

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Social Media

Driving traffic and boosting conversions by bringing your brand personality to life through social media.

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testimonials

Clients know best

Hit the ground running with creative and flexible freelance brand and copywriting expertise.
Achieve more with insightful and experienced marketing capability and capacity.

Great energy, insight and focus, helping us bring our brand vision to life, and find the words needed to standout.
Phillippa Coleman
Commercial Manager, CEL Group
A unique ability to see situations and problems from a different angle, using this to come up with creative responses and solutions. Delivering outcomes not just ideas!
David Carrie
Operations Director, The Bank of Ireland
…the impact and benefit of her support has been immediately evident with outstanding results. Julie is clearly an expert in her field and has an absolute ability to very quickly take on board the intricacies of how a company functions.
Trevor Hirst
Operations Director, Quorum Logistic Support Limited
In-depth understanding of our market and customers, enabled the delivery of campaigns and copy that really resonated with our target audience.
Ed Hilborne
Global Segment Manager, Vehicle Refinish Coatings AkzoNobel
Julie is genuinely passionate about what she does, and her creativity shines through in every piece of work. She finds it easy to see communication from the end user's perspective and creates copy which perfectly fulfills her customer's needs. I'd recommend her to anyone.
Hannah Charman
Medical Herbalist and Health Coach, Physic Heath Consulting
I have worked with Julie on many occasions, in my capacity as a photographer, and with Julie art directing, Julie is always very clear on what she wants to achieve and for what purpose, this makes, I think, for great art direction. Julie is always a pleasure to work with...
Richard Thackham
Richard Thackham Photography

Get it done... brilliantly

I'll help your business grow!

news & views

Branding insight

Sparkling insights, trade secrets and the odd story

My story

Now The Brand Writer Limited

The Brand Writer is now a limited company. We're excited because while its business as usual right now, it's going to mean lots more of the good stuff in the future.

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Julie Tickell-Cartwright
April 22, 2022
Case Study

New website for sub-contract manufacturer

We are all under pressure to 'get stuff done', but sometimes you need to walk before you can run. This manufacturing case study explores how a request for web copy became a branding exercise, and why this was the most effective route to delivering a new website and building a strong brand for business growth and pandemic resilience.

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Julie Tickell-Cartwright
February 21, 2021
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